naa.gov.au Overview
Alexa Rank
183,783
Daily Pageviews per Visitor
6.2
Daily Time on Site
5:47
Bounce Rate
35.8%
Search Traffic
43.7%
Total Sites Linking In
1,746
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Australia |
42.8% |
|
United States |
5.3% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Australia |
3,049 |
|
United States |
231,344 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
naa |
6% |
|
john howard |
2.32% |
|
central army records office |
2.29% |
|
cowra breakout |
2.2% |
|
australian prime ministers |
1.98% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 148,966 | |
| 1,072,613 | |
| 296,467 | |
| 804,957 | |
| 936,996 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 1,489 | 41 | |
| 690 | 40 | |
| 654 | 15 | |
| 301 | 13 | |
| 240 | 15 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
battalions |
7 | 11 |
|
australians |
73 | 17 |
|
war memorial |
10 | 23 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
museum of australian democracy |
21 | 14 |
|
fall of singapore |
20 | 17 |
|
korean war |
19 | 54 |
|
breaker morant |
19 | 28 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
governor general |
55 | 27 |
|
watson australia |
53 | 6 |
|
cafe museum |
49 | 8 |
|
museum |
32 | 50 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
how to find out what medals a veteran was awarded |
15 | 53 |
|
find a soldier by name |
15 | 59 |
|
14th australian machine gun company |
14 | 13 |
|
when did women get the vote in australia |
12 | 56 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
vincent lingiari |
12 | 4.09% |
|
australia pm |
28 | 0.79% |
|
australian immigration |
31 | 0.61% |
|
asio |
41 | 0.19% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 75% | |
| 71% | |
| 65.9% | |
| 43.7% | |
| 14.3% |
| Website | Referral Sites |
|---|---|
| 2.5 k | |
| 1.7 k | |
| 1.7 k | |
| 421 | |
| 256 |
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