fairwork.gov.au Overview
Alexa Rank
28,939
Daily Pageviews per Visitor
3.1
Daily Time on Site
3:20
Bounce Rate
49.7%
Search Traffic
64.9%
Total Sites Linking In
2,734
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Australia |
84.3% |
|
United Kingdom |
2.5% |
|
United States |
2.4% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Australia |
439 |
|
United Kingdom |
31,058 |
|
United States |
170,542 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
pay calculator |
2.22% |
|
minimum wage australia |
1.28% |
|
compassionate leave |
1.16% |
|
public holidays 2022 |
1.16% |
|
bereavement leave |
1.12% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 130,977 | |
| 168,017 | |
| 194,662 | |
| 75,414 | |
| 5,550 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 2,857 | 19 | |
| 765 | 23 | |
| 327 | 2 | |
| 106 | 11 | |
| 31 | 5 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
australian government |
42 | 113 |
|
tax returns |
0 | 0 |
|
income taxes |
3 | 56 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
anzsic code |
22 | 11 |
|
anzsic codes |
21 | 17 |
|
jobmaker hiring credit |
20 | 12 |
|
forms |
19 | 58 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
absenteeism |
63 | 39 |
|
accrued leave |
57 | 9 |
|
disciplinary |
79 | 38 |
|
gross misconduct |
57 | 27 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
general retail industry award 2010 |
41 | 38 |
|
retail award |
41 | 34 |
|
general retail award |
39 | 42 |
|
retail award 2010 |
38 | 8 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
reference check email |
20 | 2.68% |
|
commission money |
24 | 1.52% |
|
define pro rata |
24 | 1.55% |
|
over time |
33 | 0.35% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 68.1% | |
| 64.9% | |
| 55.4% | |
| 29.7% | |
| 29.2% |
| Website | Referral Sites |
|---|---|
| 7.7 k | |
| 2.7 k | |
| 1.3 k | |
| 158 | |
| 122 |
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