unicef.org.uk Overview
Alexa Rank
220,276
Daily Pageviews per Visitor
2
Daily Time on Site
1:25
Bounce Rate
73.7%
Search Traffic
46.2%
Total Sites Linking In
3,319
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
47.4% |
|
India |
14.6% |
|
United States |
5.6% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
8,610 |
|
India |
114,243 |
|
United States |
259,500 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
unicef |
7.2% |
|
unicef uk |
3.55% |
|
skin to skin |
3.26% |
|
donate yemen |
3.09% |
|
uncrc |
3.05% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 281,951 | |
| 487,293 | |
| 94,196 | |
| 586,683 | |
| 1,310,724 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 2,700 | 53 | |
| 1,549 | 57 | |
| 1,228 | 27 | |
| 361 | 64 | |
| 175 | 113 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
natural disasters |
0 | 0 |
|
save the children |
0 | 0 |
|
unicef |
46 | 75 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
unicef careers |
26 | 23 |
|
unicef water |
25 | 6 |
|
india covid donation |
25 | 5 |
|
what does unicef stand for |
22 | 25 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
child education |
53 | 23 |
|
child poverty |
53 | 21 |
|
child labour |
53 | 35 |
|
famine |
72 | 43 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
unicef market |
33 | 25 |
|
human rights for children |
21 | 52 |
|
save the children |
20 | 51 |
|
donate website |
20 | 54 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
sacha deshmukh |
10 | 4.14% |
|
amethyst jewelry |
31 | 0.19% |
|
ramla ali |
16 | 1.59% |
|
un convention |
14 | 4.37% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 46.2% | |
| 45.3% | |
| 38.6% | |
| 35.7% | |
| 34.1% |
| Website | Referral Sites |
|---|---|
| 3.3 k | |
| 2.9 k | |
| 2.8 k | |
| 613 | |
| 570 |
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