sephora.com Overview
Alexa Rank
1,716
Daily Pageviews per Visitor
4.18
Daily Time on Site
4:52
Bounce Rate
37.9%
Search Traffic
29.6%
Total Sites Linking In
12,310
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
59.3% |
|
Canada |
12.2% |
|
China |
4.3% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
601 |
|
Canada |
343 |
|
China |
15,068 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
sephora |
8.18% |
|
sephora near me |
0.65% |
|
sephora promo code |
0.54% |
|
fenty beauty |
0.31% |
|
the ordinary |
0.31% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 3,209 | |
| 9,064 | |
| 6,291 | |
| 52,102 | |
| 25,646 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 16,543 | 111 | |
| 12,537 | 66 | |
| 3,246 | 10 | |
| 201 | 7 | |
| 159 | 44 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
ariana grande |
0 | 0 |
|
k-pop |
0 | 0 |
|
perfumes |
11 | 8 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
cerave moisturizing cream |
49 | 37 |
|
juvia's place |
47 | 45 |
|
sally hansen |
47 | 40 |
|
neutrogena hydro boost |
46 | 41 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
pixi |
66 | 40 |
|
zoeva |
46 | 39 |
|
pixi glow tonic |
59 | 41 |
|
nyx |
13 | 53 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
luxury facial oil |
59 | 66 |
|
sunday riley good genes |
56 | 64 |
|
best foundation |
53 | 73 |
|
best dry shampoo |
52 | 73 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
may 2018 |
39 | 0.29% |
|
stone diffuser |
16 | 3.05% |
|
oily skin cleanser |
16 | 4.5% |
|
best facial oil |
21 | 2.65% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 76.2% | |
| 67.6% | |
| 61.4% | |
| 29.6% | |
| 28.9% |
| Website | Referral Sites |
|---|---|
| 12.3 k | |
| 7 k | |
| 6.9 k | |
| 3.4 k | |
| 726 |
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