nwcg.gov Overview
Alexa Rank
185,126
Daily Pageviews per Visitor
3.1
Daily Time on Site
2:43
Bounce Rate
65.4%
Search Traffic
38.7%
Total Sites Linking In
2,442
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
73.9% |
|
Canada |
3.7% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
27,605 |
|
Canada |
50,667 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
ferguson fire |
5.96% |
|
holy fire |
3.9% |
|
inciweb |
3.2% |
|
cleveland national forest holy fire |
3.13% |
|
holy fire map |
2.24% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 379,351 | |
| 510,169 | |
| 812,210 | |
| 61,220 | |
| - |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 13,564 | 14 | |
| 1,672 | 42 | |
| 641 | 125 | |
| 71 | 180 | |
| 4 | 5 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
wildland fire |
779 | 13 |
|
air quality |
1,484 | 4 |
|
fire fighters |
6,319 | 17 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
smoke forecast |
32 | 31 |
|
noaa smoke map |
30 | 26 |
|
fire smoke map |
30 | 23 |
|
pacific northwest fire smoke map |
30 | 18 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
local news |
65 | 55 |
|
breaking news |
75 | 59 |
|
news today |
81 | 58 |
|
i5 closure |
71 | 33 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
wildfire website |
30 | 62 |
|
fire site report |
27 | 62 |
|
forest fire website |
25 | 12 |
|
fire map online |
24 | 25 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
ute park |
21 | 3.88% |
|
nims |
45 | 0.11% |
|
山火事 |
20 | 2.39% |
|
150 feet |
20 | 3.14% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 57.1% | |
| 42% | |
| 38.7% | |
| 21.1% | |
| 20.6% |
| Website | Referral Sites |
|---|---|
| 3.1 k | |
| 2.4 k | |
| 2.2 k | |
| 568 | |
| 299 |
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