mars.com Overview
Alexa Rank
43,216
Daily Pageviews per Visitor
1.9
Daily Time on Site
1:50
Bounce Rate
60.2%
Search Traffic
29.3%
Total Sites Linking In
3,599
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
India |
22.7% |
|
United States |
20.5% |
|
Mexico |
11.1% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
India |
26,737 |
|
United States |
30,914 |
|
Mexico |
7,926 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
mars |
9.34% |
|
mars petcare |
5.29% |
|
mars candy |
4.32% |
|
mars chocolate |
4.04% |
|
mars company |
3.81% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| - | |
| 120,062 | |
| 64,201 | |
| 54,206 | |
| 57,589 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 1,445 | 8 | |
| 310 | 124 | |
| 192 | 92 | |
| 78 | 200 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
planet |
13 | 1,103 |
|
deforestation |
25 | 644 |
|
mars |
243 | 115 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
m&m colors |
22 | 27 |
|
are m&ms gluten free |
19 | 22 |
|
red m&m |
19 | 18 |
|
blue m&m |
19 | 16 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
haribo |
16 | 44 |
|
snickers bar |
73 | 32 |
|
dove dark chocolate |
55 | 26 |
|
snickers candy bar |
63 | 19 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
wrigley company |
28 | 58 |
|
mars company |
25 | 57 |
|
the wrigley company |
25 | 58 |
|
orbit gum parent company |
23 | 48 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
mars china |
12 | 4.88% |
|
milky way |
48 | 0.04% |
|
doublemint |
22 | 2.6% |
|
forrest mars jr. |
11 | 4.47% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 67.4% | |
| 40% | |
| 29.3% | |
| 12.7% | |
| Website | Referral Sites |
|---|---|
| 3.6 k | |
| 3.5 k | |
| 908 | |
| 560 |
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