generalmills.com Overview
Alexa Rank
53,622
Daily Pageviews per Visitor
2.2
Daily Time on Site
2:15
Bounce Rate
46.8%
Search Traffic
31.3%
Total Sites Linking In
2,318
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
33.8% |
|
India |
12.1% |
|
Pakistan |
6.2% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
29,222 |
|
India |
74,235 |
|
Pakistan |
19,255 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
general mills |
15.13% |
|
cinnamon toast crunch |
3.49% |
|
general mills cereal |
2.48% |
|
betty crocker |
2.34% |
|
general mills careers |
2.09% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 262,731 | |
| 705,605 | |
| 42,241 | |
| 510,138 | |
| 484,829 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 146 | 10 | |
| 110 | 37 | |
| 76 | 7 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
quakers |
0 | 0 |
|
limited edition |
8 | 14 |
|
cereal |
22 | 6 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
fruity cheerios |
30 | 17 |
|
apple cinnamon cheerios |
27 | 17 |
|
chocolate cheerios |
26 | 18 |
|
apple cheerios |
26 | 10 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
apple cinnamon cheerios |
73 | 17 |
|
pop tart |
79 | 33 |
|
froot loops |
50 | 39 |
|
pringles |
80 | 46 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
gluten free cereal |
27 | 51 |
|
are cheerios gluten free |
27 | 54 |
|
cheerios gluten free |
27 | 54 |
|
general mills gluten free |
27 | 45 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
becky crocker |
19 | 1.17% |
|
generalmills.com linkedin |
10 | 4.47% |
|
smart label |
25 | 1.79% |
|
franken berry |
17 | 3.14% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 68.4% | |
| 56.5% | |
| 44.8% | |
| 36% | |
| 31.3% |
| Website | Referral Sites |
|---|---|
| 2.3 k | |
| 485 | |
| 390 | |
| 250 | |
| 149 |
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