caterpillar.com Overview
Alexa Rank
56,267
Daily Pageviews per Visitor
2.1
Daily Time on Site
1:36
Bounce Rate
63.4%
Search Traffic
43%
Total Sites Linking In
1,892
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
China |
46.7% |
|
India |
15.9% |
|
United States |
14.5% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
China |
17,333 |
|
India |
34,116 |
|
United States |
37,325 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
caterpillar |
30.44% |
|
cat |
9.04% |
|
caterpillar careers |
2.46% |
|
caterpillar inc. |
1.69% |
|
caterpillar inc |
1.35% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 11,745 | |
| 38,762 | |
| 37,176 | |
| 21,973 | |
| 594,443 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 855 | 18 | |
| 654 | 25 | |
| 572 | 24 | |
| 494 | 15 | |
| 7 | 2 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
hydrogen |
5 | 25 |
|
natural gas |
50 | 32 |
|
caterpillar |
271 | 14 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
marine diesel engines |
31 | 18 |
|
generator sizing chart |
30 | 19 |
|
payment calculator |
29 | 51 |
|
excavator |
29 | 46 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
cat parts |
49 | 30 |
|
product link |
37 | 14 |
|
cat used equipment |
16 | 15 |
|
used cat |
43 | 11 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
caterpillar pay and benefits |
33 | 21 |
|
caterpillar benefits online |
29 | 21 |
|
used equipment |
28 | 62 |
|
caterpillar company |
26 | 27 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
alle rechte vorbehalten |
16 | 3.16% |
|
benjamin holt |
14 | 4.25% |
|
cat trucks |
19 | 4.35% |
|
catepillar stock |
14 | 4.37% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 43% | |
| 35.8% | |
| 32.7% | |
| 28.2% | |
| Website | Referral Sites |
|---|---|
| 4 k | |
| 2.9 k | |
| 2.5 k | |
| 1.9 k | |
| 154 |
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