cat.com Overview
Alexa Rank
12,124
Daily Pageviews per Visitor
7.7
Daily Time on Site
5:08
Bounce Rate
35.4%
Search Traffic
26.6%
Total Sites Linking In
2,928
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
China |
49.4% |
|
United States |
14.2% |
|
India |
5.1% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
China |
2,304 |
|
United States |
7,735 |
|
India |
20,910 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
cat |
18.19% |
|
caterpillar |
7.72% |
|
excavator |
1.15% |
|
d7 |
0.89% |
|
cat parts |
0.73% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 57,691 | |
| 12,429 | |
| 59,628 | |
| 244,473 | |
| 33,155 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 853 | 18 | |
| 494 | 15 | |
| 24 | 3 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
dozers |
85 | 35 |
|
construction technology |
412 | 17 |
|
caterpillar |
595 | 18 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
cat 385c |
29 | 7 |
|
cat 980h |
29 | 7 |
|
14m |
28 | 15 |
|
cat 420d |
28 | 10 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
equipment rental |
55 | 44 |
|
caterpillar careers |
29 | 35 |
|
jcb |
52 | 54 |
|
excavators for sale |
59 | 22 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
cat 256c for sale |
33 | 20 |
|
caterpillar brochure |
30 | 22 |
|
cat 994k price |
28 | 49 |
|
caterpillar company |
26 | 27 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
320 |
35 | 0.45% |
|
construction machines |
22 | 1.76% |
|
products |
44 | 0.09% |
|
heavy construction equipment |
17 | 2% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 66.4% | |
| 61.6% | |
| 43.5% | |
| 26.6% | |
| 14.7% |
| Website | Referral Sites |
|---|---|
| 3.3 k | |
| 2.9 k | |
| 1.9 k | |
| 256 | |
| 114 |
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