backmarket.co.uk Overview
Alexa Rank
50,664
Daily Pageviews per Visitor
2.4
Daily Time on Site
4:46
Bounce Rate
55.6%
Search Traffic
36.5%
Total Sites Linking In
20
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
71.2% |
|
India |
4.3% |
|
United States |
2.1% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
1,164 |
|
India |
87,472 |
|
United States |
219,991 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
backmarket |
10.81% |
|
back market |
7.83% |
|
apple refurbished |
3.09% |
|
black market |
2.25% |
|
refurbished iphone |
1.81% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 436,836 | |
| 454,185 | |
| 8,255 | |
| 84,749 | |
| 723,291 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 246 | 17 | |
| 13 | 13 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
customer reviews |
2 | 7 |
|
work conditions |
1 | 13 |
|
pre owned |
1 | 13 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
buy refurbished iphone |
29 | 28 |
|
refurbished ipad mini |
28 | 34 |
|
buy refurbished ipad |
27 | 20 |
|
apple iphone refurbished |
25 | 29 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
iphone 7 |
80 | 63 |
|
macbook refurbished |
21 | 37 |
|
apple watch refurbished |
20 | 35 |
|
buy refurbished iphone |
62 | 28 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
refurbished iphone |
58 | 67 |
|
iphone 11 refurbished |
49 | 53 |
|
iphone refurbished |
45 | 62 |
|
refurbished iphone 12 |
45 | 58 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
iphone 8 plus |
60 | 0.01% |
|
hp laptop 15-da0xxx |
18 | 1.78% |
|
refurbished cameras |
20 | 2.91% |
|
rtl8723benf |
15 | 5% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 38.9% | |
| 36.5% | |
| 33.3% | |
| 32.6% | |
| 27.6% |
| Website | Referral Sites |
|---|---|
| 223 | |
| 20 | |
| 18 | |
| 6 |
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