zulily.com Overview
Alexa Rank
3,570
Daily Pageviews per Visitor
3.23
Daily Time on Site
5:21
Bounce Rate
37.0%
Search Traffic
13.2%
Total Sites Linking In
1,659
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
74.9% |
|
Canada |
5.7% |
|
Philippines |
2.3% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
992 |
|
Canada |
1,425 |
|
Philippines |
1,475 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
zulily |
34.07% |
|
zulilly |
3.68% |
|
zulily clothes |
1.74% |
|
hanna andersson |
1.63% |
|
zulily official site |
1.59% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 2,885 | |
| 1,172 | |
| 2,539 | |
| 1,213 | |
| 546 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 29,591 | 0 | |
| 16,461 | 7 | |
| 3,486 | 30 | |
| 1,946 | 10 | |
| 981 | 6 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
mother's day |
3 | 2 |
|
cotton |
4 | 3 |
|
friends and family |
24 | 3 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
mens clothing |
42 | 43 |
|
banana republic |
39 | 70 |
|
denim jacket |
39 | 44 |
|
mens suits |
38 | 45 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
old navy |
33 | 76 |
|
jcpenney |
64 | 75 |
|
american eagle |
28 | 70 |
|
gap |
21 | 70 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
leggings for women |
44 | 77 |
|
rain boots for women |
41 | 74 |
|
summer dresses for women |
40 | 69 |
|
tunics for women |
39 | 69 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
ivviva |
22 | 1.94% |
|
spring hill nursery |
36 | 0.35% |
|
adrienne vittadini studio |
21 | 3.16% |
|
puffer coat |
22 | 1.64% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 27.6% | |
| 24.8% | |
| 24.1% | |
| 21.2% | |
| 13.2% |
| Website | Referral Sites |
|---|---|
| 9 k | |
| 5.8 k | |
| 3.9 k | |
| 2.2 k | |
| 1.7 k |
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