travelex.co.nz Overview

Alexa Rank

1,787,192

Daily Pageviews per Visitor

2

Daily Time on Site

2:02

Bounce Rate

47.2%

Search Traffic

61.5%

Total Sites Linking In

84

Traffic Statistics

Audience Geography

New Zealand
Others
Visitors by Country Site Traffic

New Zealand

 29.6%
Rankings by Country Alexa Rank #

New Zealand

 9,567

Keyword Analysis

Top Keywords

usd to nzd
nzd to usd
currency converter
nzd to rmb
nzd to cny
Top Keywords Search Traffic

usd to nzd

 13.08%

nzd to usd

 12.05%

currency converter

 8.54%

nzd to rmb

 4.42%

nzd to cny

 1.9%

Audience Report

Audience Overlap

Similar sites that share the same visitors and search keywords with this site.

Similar Sites Alexa Rank
5,998,552
4,068,424
21,612
16,189
10,402,325

Keyword Opportunities

Keyword Gaps

Keyword Competitors
Traffic		 Search
Popularity

usd nzd

 36 32

usd nzd rate

 32 23

1600 usd to nzd

 32 12

nzd to pounds

 31 12

These keywords are driving traffic to competitors, but not to this site.

Easy-to-Rank Keywords

Keyword Relevance to
this site		 Search
Popularity

us dollar

 76 47

kuwaiti dinar

 73 35

canadian dollar

 73 50

usd to inr

 71 75

These are popular keywords within this site's competitive power.

Buyer Keywords

Keyword Competitors
Traffic		 Organic
Competition

online currency converter

 35 65

online money exchange

 30 59

nzd vs usd

 28 32

nzd vs gbp

 26 50

These keywords show a high purchase intent.

Optimization Opportunities

Keyword Search
Popularity		 Organic Share
of Voice

nzd to gbp

 24 1.17%

convert usd to nzd

 28 0.96%

currency convertor

 52 0.02%

nzd to cad

 25 0.95%

These are very popular keywords that are already driving some traffic to this site.

Competitive Analysis

Websites Search Traffic
61.5%
16.4%
12.6%
Website Referral Sites
633
622
84
14
8

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