thespec.com Overview
Alexa Rank
114,470
Daily Pageviews per Visitor
1.7
Daily Time on Site
2:28
Bounce Rate
64.9%
Search Traffic
28.7%
Total Sites Linking In
2,912
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Canada |
54.0% |
|
Japan |
14.6% |
|
United States |
12.3% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Canada |
2,134 |
|
Japan |
24,418 |
|
United States |
100,199 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
mary poppins library book |
11.61% |
|
oldest snake fossil |
4.24% |
|
hamilton spectator |
3.74% |
|
mario batali sued |
1.75% |
|
skip the dishes |
1.19% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 138,753 | |
| 114,146 | |
| 21,319 | |
| 7,166 | |
| 263,052 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 342,210 | 45 | |
| 40,003 | 195 | |
| 36,234 | 25 | |
| 1,480 | 85 | |
| 936 | 10 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
premier doug ford |
1,308 | 35 |
|
justin trudeau |
1,247 | 135 |
|
canadians |
1,386 | 31 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
ontario lockdown |
43 | 26 |
|
ontario covid |
40 | 25 |
|
ontario daily covid cases |
37 | 14 |
|
ontario covid cases |
35 | 28 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
nafta news |
73 | 42 |
|
stephen harper |
71 | 39 |
|
canada day |
60 | 51 |
|
maxime bernier |
62 | 42 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
best buy |
28 | 77 |
|
gas prices |
25 | 69 |
|
affordable housing |
25 | 70 |
|
the beer store |
23 | 68 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
lauren holly |
47 | 0.05% |
|
the spirit catches you and you fall down |
33 | 0.46% |
|
marco muzzo |
20 | 2.98% |
|
walk in clinic near me |
43 | 0.14% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 50.6% | |
| 35.3% | |
| 33.3% | |
| 28.7% | |
| 28.7% |
| Website | Referral Sites |
|---|---|
| 24.6 k | |
| 2.9 k | |
| 2.3 k | |
| 1.3 k | |
| 712 |
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