tal.com.au Overview
Alexa Rank
339,631
Daily Pageviews per Visitor
2.1
Daily Time on Site
3:39
Bounce Rate
44.3%
Search Traffic
18.3%
Total Sites Linking In
111
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Australia |
92.5% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Australia |
6,990 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
australian super |
22.71% |
|
tal |
18.41% |
|
tal insurance |
7.18% |
|
tal life insurance |
5.44% |
|
tal life limited |
3% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 756,407 | |
| - | |
| 3,026,975 | |
| 3,019,284 | |
| 1,835,700 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 21 | 2 | |
| 2 | 2 | |
| 2 | 261 | |
| 2 | 0 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
waiting period |
0 | 0 |
|
insurance policy |
2 | 0 |
|
life insurance |
19 | 3 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
biggest insurance companies in australia |
18 | 7 |
|
smsf insurance |
17 | 9 |
|
life insurance review |
17 | 8 |
|
top 5 life insurance companies in australia |
17 | 7 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
life insurance calculator |
63 | 33 |
|
insurance |
68 | 57 |
|
insurance companies |
68 | 46 |
|
compare life insurance |
63 | 21 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
life insurance company |
29 | 64 |
|
best life insurance australia |
25 | 21 |
|
insurance companies in australia |
23 | 53 |
|
best life insurance |
21 | 66 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
how does life insurance work |
28 | 0.65% |
|
whole life insurance |
44 | 0.07% |
|
life insurance company |
21 | 1.2% |
|
income protection |
18 | 2.07% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 46.2% | |
| 18.3% | |
| Website | Referral Sites |
|---|---|
| 111 | |
| 64 | |
| 19 | |
| 15 |
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