statistics.gov.uk Overview
Alexa Rank
1,352,922
Daily Pageviews per Visitor
2
Daily Time on Site
1:22
Bounce Rate
61.1%
Search Traffic
6.3%
Total Sites Linking In
2,538
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
ons |
27.04% |
|
databáze lau1 |
6.94% |
|
uk postcode list |
4.1% |
|
ons data |
3.58% |
|
ons uk |
3.3% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| - | |
| - | |
| 366,246 | |
| 520,408 | |
| 4,450,416 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
uk postal codes |
28 | 35 |
|
uk postcode example |
25 | 27 |
|
uk postcode format |
25 | 17 |
|
england postcode |
24 | 24 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
uk |
64 | 55 |
|
uk area |
61 | 23 |
|
uk hospital admissions |
65 | 17 |
|
covid hospital admissions |
62 | 9 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
post code vs postal code |
22 | 54 |
|
postcode find |
9 | 58 |
|
find address |
8 | 64 |
|
best fake address |
8 | 62 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
geoportal |
47 | 0.09% |
|
uk regions map |
12 | 3.57% |
|
ons data |
11 | 4.36% |
|
region map |
18 | 3.02% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 81% | |
| 6.3% | |
| Website | Referral Sites |
|---|---|
| 2.5 k | |
| 116 | |
| 17 |
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