sportsdirect.com Overview
Alexa Rank
12,220
Daily Pageviews per Visitor
4.2
Daily Time on Site
4:20
Bounce Rate
34.2%
Search Traffic
40.7%
Total Sites Linking In
1,810
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
53.2% |
|
Ireland |
5.7% |
|
United States |
5.4% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
341 |
|
Ireland |
271 |
|
United States |
24,686 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
sports direct |
9.38% |
|
sportsdirect |
3.72% |
|
sport direct |
1.84% |
|
sportdirect |
0.77% |
|
nike outlet |
0.6% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 12,229 | |
| 33,625 | |
| 3,864 | |
| 22,150 | |
| 30,971 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 6,063 | 12 | |
| 1,543 | 7 | |
| 1,054 | 54 | |
| 684 | 9 | |
| 63 | 15 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
boots |
24 | 2 |
|
adidas |
84 | 6 |
|
work day |
224 | 11 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
psg store |
36 | 32 |
|
nike flex stride |
30 | 19 |
|
nike tech fleece hoodie |
28 | 22 |
|
nike tech fleece tracksuit |
28 | 16 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
adidas superstar |
63 | 46 |
|
stan smith |
30 | 46 |
|
adidas ultraboost |
32 | 38 |
|
adidas gazelle |
54 | 40 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
hoodies for men |
43 | 70 |
|
hoodies for women |
43 | 70 |
|
football boots sale |
41 | 46 |
|
caps for men |
38 | 70 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
nike tennis |
35 | 0.38% |
|
men sweatshirt |
15 | 4.07% |
|
air max 200 |
11 | 4.82% |
|
rockport shoes |
45 | 0.13% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 47.4% | |
| 40.7% | |
| 39.7% | |
| 33.3% | |
| 30% |
| Website | Referral Sites |
|---|---|
| 3.8 k | |
| 1.8 k | |
| 1.1 k | |
| 455 | |
| 413 |
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