southwark.gov.uk Overview
Alexa Rank
218,634
Daily Pageviews per Visitor
3.2
Daily Time on Site
3:53
Bounce Rate
39.8%
Search Traffic
39.6%
Total Sites Linking In
1,117
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
92.0% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
3,152 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
where is southwark london? |
10.85% |
|
southwark |
6.57% |
|
southwark council |
4.12% |
|
order lateral flow tests |
3.68% |
|
book pcr test |
3% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 322,815 | |
| 407,428 | |
| 208,550 | |
| 567,323 | |
| 221,869 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 4,626 | 15 | |
| 1,228 | 25 | |
| 841 | 21 | |
| 407 | 8 | |
| 229 | 26 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
cabinet members |
192 | 26 |
|
local authority |
48 | 17 |
|
south london |
20 | 23 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
pcn |
24 | 40 |
|
pcr test |
23 | 48 |
|
covid test |
23 | 35 |
|
register to vote |
22 | 63 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
business rates |
51 | 18 |
|
30 hours free childcare |
23 | 19 |
|
council tax moving house |
51 | 10 |
|
housing benefit |
50 | 21 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
how to pay council tax |
32 | 50 |
|
find council tax band |
30 | 50 |
|
pay council tax |
28 | 54 |
|
council tax pay online |
24 | 55 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
london borough |
19 | 2.73% |
|
moth ball |
23 | 2.05% |
|
book covid test |
27 | 0.41% |
|
council tax bands |
21 | 1.19% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 64.3% | |
| 45.3% | |
| 43.9% | |
| 41.4% | |
| 39.6% |
| Website | Referral Sites |
|---|---|
| 1.1 k | |
| 1.1 k | |
| 865 | |
| 802 | |
| 308 |
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