sony.com Overview
Alexa Rank
1,621
Daily Pageviews per Visitor
2.54
Daily Time on Site
2:04
Bounce Rate
49.3%
Search Traffic
19.8%
Total Sites Linking In
13,332
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
27.8% |
|
China |
14.1% |
|
India |
4.9% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
876 |
|
China |
3,000 |
|
India |
3,917 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
sony |
3.4% |
|
wh |
0.9% |
|
sony a7iii |
0.87% |
|
sony tv |
0.79% |
|
sony a6000 |
0.68% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 772 | |
| 5,199 | |
| 12,558 | |
| 41,988 | |
| 58,438 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 13,548 | 2,010 | |
| 1,417 | 96 | |
| 407 | 70 | |
| 69 | 12 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
playstation 5 |
0 | 0 |
|
playstation |
23 | 90 |
|
playstation 4 |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
sony id |
44 | 22 |
|
sony entertainment sign in |
38 | 24 |
|
play store |
36 | 69 |
|
psn アカウント |
35 | 26 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
su-wl450 |
63 | 27 |
|
sony cashback |
54 | 22 |
|
xperia 10 iii |
73 | 36 |
|
sony xh90 |
59 | 17 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
sony store |
65 | 57 |
|
playstation store |
61 | 11 |
|
sony website |
59 | 66 |
|
sony online |
56 | 65 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
deep neural network |
32 | 0.4% |
|
zeiss 35mm 1.4 |
19 | 3.9% |
|
sony nex f3 |
21 | 2.14% |
|
sony wikipedia |
22 | 1.12% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 60.1% | |
| 52.4% | |
| 39.2% | |
| 19.8% | |
| 0.6% |
| Website | Referral Sites |
|---|---|
| 22.1 k | |
| 13.3 k | |
| 3.9 k | |
| 1.2 k | |
| 564 |
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