services.govt.nz Overview

Alexa Rank

494,452

Daily Pageviews per Visitor

5.3

Daily Time on Site

7:52

Bounce Rate

39.6%

Search Traffic

1.5%

Total Sites Linking In

145

Traffic Statistics

Audience Geography

New Zealand
Others
Visitors by Country Site Traffic

New Zealand

 78.1%
Rankings by Country Alexa Rank #

New Zealand

 1,256

Keyword Analysis

Top Keywords

famous girls names in new zealand
smartstart
common names in new zealand
maori names
nz citizenship application
Top Keywords Search Traffic

famous girls names in new zealand

 4.96%

smartstart

 4.77%

common names in new zealand

 3.62%

maori names

 3.44%

nz citizenship application

 3.33%

Audience Report

Audience Overlap

Similar sites that share the same visitors and search keywords with this site.

Similar Sites Alexa Rank
228,646
189,274
98,379
34,240
-

Keyword Opportunities

Keyword Gaps

Keyword Competitors
Traffic		 Search
Popularity

ird login

 42 43

realme

 37 57

ird login nz

 36 20

realme login

 33 24

These keywords are driving traffic to competitors, but not to this site.

Easy-to-Rank Keywords

Keyword Relevance to
this site		 Search
Popularity

african names

 63 36

meaning of names

 66 39

baby name meanings

 68 35

russian names

 60 41

These are popular keywords within this site's competitive power.

Buyer Keywords

Keyword Competitors
Traffic		 Organic
Competition

best start nz

 28 15

how to apply for birth certificate online

 27 64

ird online

 24 7

best start

 23 45

These keywords show a high purchase intent.

Optimization Opportunities

Keyword Search
Popularity		 Organic Share
of Voice

girls names

 44 0.09%

most popular names

 27 0.91%

girl names

 51 0.03%

birth certificate nz

 15 4.04%

These are very popular keywords that are already driving some traffic to this site.

Competitive Analysis

Websites Search Traffic
67.6%
63.2%
25.6%
1.5%
1.5%
Website Referral Sites
1.7 k
1.5 k
170
145
33

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