sephora.se Overview

Alexa Rank

394,900

Daily Pageviews per Visitor

5.6

Daily Time on Site

5:41

Bounce Rate

23.3%

Search Traffic

24.5%

Total Sites Linking In

150

Traffic Statistics

Audience Geography

Sweden
Poland
Norway
Others
Visitors by Country Site Traffic

Sweden

 52.7%

Poland

 17.9%

Norway

 13.8%
Rankings by Country Alexa Rank #

Sweden

 1,954

Poland

 15,591

Norway

 5,492

Keyword Analysis

Top Keywords

sephora
sephora sweden
guerlain solpuder terracotta
rare beauty
fenty beauty
Top Keywords Search Traffic

sephora

 10.71%

sephora sweden

 5.84%

guerlain solpuder terracotta

 4.09%

rare beauty

 3.67%

fenty beauty

 2.72%

Audience Report

Audience Overlap

Similar sites that share the same visitors and search keywords with this site.

Similar Sites Alexa Rank
1,043,094
365,388
482,897
366,359
496,489

Keyword Opportunities

Keyword Gaps

Keyword Competitors
Traffic		 Search
Popularity

the ordinary retinol

 31 31

giorgio armani my way

 31 19

mascara

 30 44

lancome

 29 53

These keywords are driving traffic to competitors, but not to this site.

Easy-to-Rank Keywords

Keyword Relevance to
this site		 Search
Popularity

clinique

 66 57

mascara

 71 44

mac cosmetics

 67 54

lancome

 49 53

These are popular keywords within this site's competitive power.

Buyer Keywords

Keyword Competitors
Traffic		 Organic
Competition

makeup online

 29 61

carolina herrera good girl

 26 63

good girl carolina herrera

 21 63

parfym online

 21 46

These keywords show a high purchase intent.

Optimization Opportunities

Keyword Search
Popularity		 Organic Share
of Voice

kvd

 34 0.78%

tarte concealer

 34 0.39%

sefora

 30 0.52%

sunday riley

 45 0.06%

These are very popular keywords that are already driving some traffic to this site.

Competitive Analysis

Websites Search Traffic
40.3%
29.4%
27.3%
24.5%
14.6%
Website Referral Sites
438
173
150
136
83

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