publicsurplus.com Overview
Alexa Rank
62,952
Daily Pageviews per Visitor
5.0
Daily Time on Site
7:20
Bounce Rate
18.1%
Search Traffic
10.6%
Total Sites Linking In
536
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
100.0% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
10,903 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
public surplus |
11.74% |
|
surplus |
5.09% |
|
surplus auction |
2.38% |
|
publicsurplus |
1.76% |
|
washington state surplus |
1.29% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 36,156 | |
| 417,468 | |
| 2,166,343 | |
| 88,390 | |
| 422,307 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 1,709 | 9 | |
| 404 | 15 | |
| 366 | 0 | |
| 189 | 17 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
winning bidder |
44 | 28 |
|
auction |
121 | 17 |
|
wire transfers |
78 | 18 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
government boat auctions |
40 | 15 |
|
military auction |
38 | 18 |
|
government auctions boats |
38 | 10 |
|
military auctions |
35 | 27 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
military auctions |
56 | 27 |
|
military auction |
56 | 18 |
|
auctions online |
60 | 25 |
|
surplus for sale |
55 | 9 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
government auction |
55 | 57 |
|
surplus auction |
47 | 55 |
|
government surplus auction |
46 | 50 |
|
government auction sites |
44 | 55 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
police auctions |
38 | 0.25% |
|
university surplus |
19 | 4.48% |
|
grumman llv for sale |
18 | 3.53% |
|
isu surplus |
18 | 3.92% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 26.3% | |
| 16.6% | |
| 16% | |
| 10.6% | |
| Website | Referral Sites |
|---|---|
| 1.1 k | |
| 536 | |
| 242 | |
| 119 | |
| 77 |
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