ppcexpo.com Overview
Alexa Rank
35,236
Daily Pageviews per Visitor
1.4
Daily Time on Site
2:07
Bounce Rate
72.8%
Search Traffic
71.9%
Total Sites Linking In
291
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
India |
38.2% |
|
Pakistan |
13.0% |
|
United States |
5.6% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
India |
12,653 |
|
Pakistan |
3,156 |
|
United States |
92,090 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
which targeting option is best for achieving brand awareness? |
1.7% |
|
what two types of remarketing can be used on google display ads? |
1.28% |
|
google ads promo code |
1.25% |
|
which of the following is a core benefit of google ads automated bidding? |
1.17% |
|
google ads promotional code |
1.12% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 140,380 | |
| 51,658 | |
| 47,130 | |
| 27,622 | |
| 67,390 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 613 | 29 | |
| 383 | 9 | |
| 6 | 0 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
target audience |
171 | 40 |
|
landing page |
202 | 42 |
|
conversion rate |
135 | 37 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
google merchant center |
41 | 59 |
|
enhanced cpc |
41 | 24 |
|
google shopping ads |
39 | 39 |
|
google ads match types |
39 | 21 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
google adwords |
18 | 71 |
|
google tag manager |
13 | 67 |
|
adwords offer |
51 | 10 |
|
adwords credit |
56 | 18 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
broad match vs phrase match |
45 | 60 |
|
phrase match vs broad match |
43 | 54 |
|
when using dynamic search ads which choice is not a best practice |
41 | 15 |
|
which bid strategy allows you to pay after an ad is clicked |
37 | 26 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
which ad extensions can be served automatically? |
15 | 2.64% |
|
google ads parameters |
10 | 2.83% |
|
google ads coupon voucher |
12 | 4.24% |
|
information vs knowledge |
18 | 2.88% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 82.6% | |
| 71.9% | |
| 69.1% | |
| 65.2% | |
| 56.7% |
| Website | Referral Sites |
|---|---|
| 877 | |
| 460 | |
| 291 | |
| 105 | |
| 47 |
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