phila.gov Overview
Alexa Rank
25,686
Daily Pageviews per Visitor
4.1
Daily Time on Site
6:40
Bounce Rate
38.7%
Search Traffic
38.4%
Total Sites Linking In
3,946
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
82.9% |
|
India |
5.4% |
|
Australia |
2.6% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
4,806 |
|
India |
63,742 |
|
Australia |
8,574 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
philadelphia |
9.46% |
|
philadelphia mayor jim kenney |
3.11% |
|
philadelphia pa |
1.21% |
|
philadelphia water department |
1.1% |
|
philadelphia water bill |
1.09% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 45,086 | |
| 95,660 | |
| 81,537 | |
| 84,730 | |
| 188,218 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 12,232 | 121 | |
| 6,167 | 77 | |
| 3,084 | 92 | |
| 167 | 29 | |
| 89 | 19 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
wear a mask |
78 | 145 |
|
department of health |
32 | 89 |
|
pennsylvania |
58 | 155 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
liheap |
33 | 39 |
|
liheap pa |
30 | 22 |
|
peco address |
28 | 8 |
|
french creek state park |
26 | 37 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
museums in philadelphia |
68 | 28 |
|
things to do in philadelphia |
34 | 44 |
|
things to do in philly |
67 | 34 |
|
fishtown |
60 | 30 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
pgw pay bill |
41 | 12 |
|
peco bill pay |
36 | 12 |
|
pgw bill pay |
36 | 12 |
|
philadelphia gas works pay bill |
36 | 58 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
homestead exemption |
41 | 0.19% |
|
court docket |
27 | 1.72% |
|
philadelphie |
20 | 3.54% |
|
indeed jobs philadelphia |
20 | 2.69% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 59.9% | |
| 45.6% | |
| 38.4% | |
| 26.2% | |
| 19% |
| Website | Referral Sites |
|---|---|
| 15.8 k | |
| 4.1 k | |
| 3.9 k | |
| 555 | |
| 149 |
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