peo.gov.au Overview
Alexa Rank
380,913
Daily Pageviews per Visitor
2.7
Daily Time on Site
2:53
Bounce Rate
61.0%
Search Traffic
64.1%
Total Sites Linking In
213
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Australia |
81.1% |
|
United States |
13.8% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Australia |
7,032 |
|
United States |
329,702 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
australian constitution |
3.54% |
|
referendum |
3.45% |
|
concurrent powers |
2.05% |
|
australian coat of arms |
1.61% |
|
australian parliament |
1.03% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 1,126,648 | |
| 48,220 | |
| 807,192 | |
| 75,462 | |
| 1,600,224 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 5,935 | 88 | |
| 572 | 76 | |
| 302 | 13 | |
| 240 | 15 | |
| 124 | 9 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
email addresses |
0 | 0 |
|
petition |
1 | 3 |
|
house of representatives |
66 | 9 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
kevin rudd |
32 | 34 |
|
registration of parties in australai |
32 | 4 |
|
john howard |
31 | 35 |
|
next australian election |
29 | 18 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
committee |
25 | 53 |
|
when is the next election |
11 | 30 |
|
next federal election |
53 | 16 |
|
next australian election |
46 | 18 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
plebiscite vs referendum |
34 | 53 |
|
referendum vs plebiscite |
33 | 53 |
|
difference between referendum and plebiscite |
28 | 53 |
|
federal vs state |
26 | 67 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
whip |
46 | 0.1% |
|
cabinet government |
20 | 2.65% |
|
parliament house canberra |
18 | 3.9% |
|
what is an amendment |
25 | 1.77% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 75.8% | |
| 64.1% | |
| 58.8% | |
| 49.2% | |
| 14.3% |
| Website | Referral Sites |
|---|---|
| 6.6 k | |
| 1.2 k | |
| 421 | |
| 256 | |
| 213 |
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