nyxcosmetics.com Overview
Alexa Rank
110,790
Daily Pageviews per Visitor
2.4
Daily Time on Site
2:19
Bounce Rate
60.2%
Search Traffic
53.9%
Total Sites Linking In
1,505
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
36.3% |
|
India |
12.5% |
|
Pakistan |
9.5% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
54,662 |
|
India |
154,988 |
|
Pakistan |
30,849 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
face |
15.81% |
|
nyx |
8.89% |
|
nyx cosmetics |
2.97% |
|
nyx foundation |
0.91% |
|
nyx professional makeup |
0.84% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 52,403 | |
| 95,636 | |
| 99,249 | |
| 37,239 | |
| 83,345 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 618 | 71 | |
| 601 | 345 | |
| 558 | 29 | |
| 269 | 614 | |
| 6 | 12 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
product packaging |
1 | 5 |
|
beverly hills |
5 | 117 |
|
pigment |
73 | 197 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
eyeliner brush |
30 | 23 |
|
highlighter |
29 | 40 |
|
lipstick lips |
29 | 9 |
|
blushes |
27 | 22 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
highlighter |
64 | 40 |
|
beauty blender |
67 | 45 |
|
skincare |
68 | 43 |
|
maybelline |
67 | 50 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
cosmetics store |
40 | 61 |
|
makeup price |
37 | 62 |
|
makeup website |
35 | 60 |
|
make up store |
34 | 23 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
makeup products on sale |
11 | 4.28% |
|
`face |
26 | 2.06% |
|
makeup palette |
23 | 2.55% |
|
eyebrow pencil |
32 | 0.42% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 53.9% | |
| 48.1% | |
| 41.2% | |
| 40.3% | |
| 28.9% |
| Website | Referral Sites |
|---|---|
| 1.5 k | |
| 1.5 k | |
| 1.1 k | |
| 1 k |
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