novonordisk.com Overview
Alexa Rank
103,967
Daily Pageviews per Visitor
2.0
Daily Time on Site
2:24
Bounce Rate
55.3%
Search Traffic
22.1%
Total Sites Linking In
1,342
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
17.7% |
|
India |
14.8% |
|
Denmark |
10.0% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
102,298 |
|
India |
114,862 |
|
Denmark |
2,700 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
novo nordisk |
32.49% |
|
novo |
11.52% |
|
novonordisk |
3.39% |
|
novo nordisk a/s |
1.35% |
|
novo nordisk logo |
1.24% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 850,509 | |
| 2,802,532 | |
| 4,279,192 | |
| 1,042,481 | |
| 410,136 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 266 | 32 | |
| 224 | 15 | |
| 180 | 14 | |
| 1 | 2 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
copenhagen |
30 | 44 |
|
denmark |
60 | 10 |
|
novo nordisk |
182 | 14 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
novo nordisk laureate grant |
19 | 7 |
|
novo nordisk samples |
18 | 13 |
|
novolog |
17 | 42 |
|
novo nordisk savings card |
16 | 13 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
saxenda |
56 | 47 |
|
levemir |
25 | 42 |
|
abbvie |
31 | 51 |
|
novartis |
65 | 52 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
novo company |
19 | 46 |
|
novo nordisk investigational site |
17 | 11 |
|
saxenda needles free |
15 | 48 |
|
tresiba vs lantus |
14 | 56 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
oral insulin |
20 | 3.06% |
|
results calendar |
25 | 0.95% |
|
moonshot garage |
15 | 1.08% |
|
world diabetes day |
29 | 0.32% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 46.7% | |
| 41.2% | |
| 22.1% | |
| Website | Referral Sites |
|---|---|
| 1.3 k | |
| 456 | |
| 273 | |
| 10 | |
| 8 |
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