novascotia.ca Overview
Alexa Rank
37,930
Daily Pageviews per Visitor
3.3
Daily Time on Site
3:12
Bounce Rate
40.7%
Search Traffic
48.5%
Total Sites Linking In
4,109
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Canada |
63.7% |
|
United States |
14.2% |
|
India |
4.6% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Canada |
941 |
|
United States |
39,387 |
|
India |
128,925 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
nova scotia |
12.4% |
|
access nova scotia |
1.67% |
|
scotia online |
1.36% |
|
registry joint stocks |
1.25% |
|
ns procurement |
1.15% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 137,679 | |
| 129,774 | |
| 311,882 | |
| 181,242 | |
| 275,726 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 8,632 | 45 | |
| 165 | 20 | |
| 160 | 21 | |
| 22 | 317 | |
| 2 | 0 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
panorama |
359 | 402 |
|
self isolate |
442 | 378 |
|
nova scotia |
2,265 | 143 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
bayers road |
21 | 6 |
|
halifax bus routes |
17 | 8 |
|
summer volunteer opportunities |
16 | 13 |
|
volunteer |
15 | 52 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
halifax canada |
57 | 38 |
|
university nova scotia |
50 | 7 |
|
nova scotia community college |
49 | 25 |
|
dartmouth ns |
59 | 23 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
scotia online |
28 | 8 |
|
exposure sites ns |
21 | 11 |
|
pay parking ticket |
20 | 54 |
|
payment online |
19 | 62 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
atlantic lotto |
32 | 0.6% |
|
spurge |
36 | 0.6% |
|
mep |
45 | 0.13% |
|
motorcycle inspection |
22 | 2.79% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 50.8% | |
| 48.5% | |
| 46.2% | |
| 36.8% | |
| 14.4% |
| Website | Referral Sites |
|---|---|
| 4.1 k | |
| 976 | |
| 923 | |
| 247 | |
| 123 |
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