neutrogena.com Overview
Alexa Rank
67,988
Daily Pageviews per Visitor
2.3
Daily Time on Site
2:25
Bounce Rate
63.5%
Search Traffic
60.6%
Total Sites Linking In
1,452
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
35.3% |
|
India |
7.0% |
|
Pakistan |
4.3% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
23,823 |
|
India |
104,953 |
|
Pakistan |
33,163 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
neutrogena |
8.58% |
|
neutrogena hydro boost |
5.25% |
|
neutrogena sunscreen |
2.77% |
|
neutrogena rapid wrinkle repair |
1.76% |
|
neutrogena face wash |
1.3% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 63,383 | |
| 40,238 | |
| 47,879 | |
| 28,948 | |
| 69,088 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 460 | 24 | |
| 304 | 19 | |
| 8 | 3 | |
| 5 | 3 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
skin type |
17 | 1 |
|
skin care products |
7 | 5 |
|
skin care routine |
18 | 52 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
best face wash |
22 | 35 |
|
neutrogena visibly clear |
20 | 15 |
|
whiteheads |
19 | 35 |
|
best facial cleanser |
19 | 31 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
bio oil |
58 | 44 |
|
neutrogena visibly clear |
49 | 15 |
|
visibly clear |
49 | 6 |
|
cetaphil |
20 | 49 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
neutrogena oil free acne wash |
32 | 64 |
|
neutrogena oil-free acne wash |
29 | 64 |
|
alcohol free toner |
27 | 64 |
|
neutrogena oil free moisturizer |
27 | 70 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
face wash for acne skin |
8 | 3.75% |
|
gel moisturizer |
20 | 3.26% |
|
skin toner |
25 | 1.18% |
|
acne face wash |
24 | 1.09% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 81.8% | |
| 66.7% | |
| 60.6% | |
| 35% | |
| Website | Referral Sites |
|---|---|
| 1.7 k | |
| 1.5 k | |
| 51 | |
| 42 |
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