nestle.com Overview
Alexa Rank
19,960
Daily Pageviews per Visitor
2.1
Daily Time on Site
2:16
Bounce Rate
56.0%
Search Traffic
23.5%
Total Sites Linking In
3,826
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
India |
15.1% |
|
United States |
12.6% |
|
Colombia |
5.5% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
India |
15,200 |
|
United States |
21,097 |
|
Colombia |
3,570 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
where was nestle founded? |
18.51% |
|
nestle |
14.4% |
|
nestle logo |
2.65% |
|
nestle products |
2.09% |
|
nestlé |
1.77% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 21,534 | |
| 153,255 | |
| 439,880 | |
| 327,221 | |
| 53,473 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 892 | 540 | |
| 812 | 6 | |
| 807 | 77 | |
| 84 | 20 | |
| 10 | 2 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
plastic waste |
38 | 334 |
|
greenhouse gas emissions |
51 | 258 |
|
unilever |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
hindustan unilever |
22 | 41 |
|
vacancies |
20 | 37 |
|
maggi sauce |
19 | 31 |
|
hindustan unilever ltd |
19 | 21 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
after eight |
55 | 27 |
|
nestle condensed milk |
53 | 12 |
|
nescafe alegria |
48 | 17 |
|
nestle nan |
53 | 16 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
nestle company |
36 | 59 |
|
nestle vendor registration |
36 | 41 |
|
nestle store |
31 | 58 |
|
about nestle company |
29 | 56 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
perrier sparkling water |
24 | 1.52% |
|
milky bar |
22 | 2.07% |
|
chocapic |
27 | 1.69% |
|
job |
54 | 0.03% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 80.9% | |
| 42.1% | |
| 34% | |
| 23.5% | |
| 0.5% |
| Website | Referral Sites |
|---|---|
| 4.6 k | |
| 3.8 k | |
| 3.1 k | |
| 813 | |
| 261 |
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