nerdwallet.com Overview
Alexa Rank
1,448
Daily Pageviews per Visitor
1.54
Daily Time on Site
2:02
Bounce Rate
73.7%
Search Traffic
75.5%
Total Sites Linking In
16,235
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
62.2% |
|
India |
8.4% |
|
Pakistan |
2.6% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
420 |
|
India |
3,137 |
|
Pakistan |
961 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
mortgage calculator |
1.2% |
|
etrade |
0.5% |
|
how much house can i afford |
0.5% |
|
fafsa |
0.47% |
|
ally bank |
0.45% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 1,680 | |
| 723 | |
| 322 | |
| 694 | |
| 7,968 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 25,339 | 280 | |
| 13,074 | 4 | |
| 11,187 | 8 | |
| 1,033 | 13 | |
| 985 | 21 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
stock prices |
99 | 13 |
|
investors |
199 | 25 |
|
interest rates |
1,581 | 13 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
merrick bank |
61 | 60 |
|
sams club credit card |
53 | 41 |
|
apr meaning |
52 | 39 |
|
loan amortization calculator |
51 | 44 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
merrick bank |
34 | 60 |
|
credit one bank |
75 | 58 |
|
milestone credit card |
63 | 43 |
|
uber visa |
68 | 41 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
best balance transfer cards |
74 | 74 |
|
best cash back credit cards |
68 | 76 |
|
best personal loans |
68 | 70 |
|
best balance transfer credit cards |
68 | 74 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
tax ein |
23 | 1.84% |
|
monthly bills |
23 | 2.36% |
|
how to post a job on facebook |
28 | 0.93% |
|
w4 exemptions |
27 | 1.25% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 83.4% | |
| 80.6% | |
| 75.5% | |
| 67.6% | |
| 15.4% |
| Website | Referral Sites |
|---|---|
| 56.9 k | |
| 19.7 k | |
| 16.2 k | |
| 4.4 k | |
| 3.6 k |
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