msig.com.sg Overview
Alexa Rank
545,751
Daily Pageviews per Visitor
3
Daily Time on Site
2:14
Bounce Rate
62.2%
Search Traffic
62.9%
Total Sites Linking In
61
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Singapore |
51.9% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Singapore |
4,410 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
msig travel insurance |
26.01% |
|
msig |
9.55% |
|
travel insurance |
6.6% |
|
msig motor insurance |
4.51% |
|
msig insurance |
2.76% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 127,721 | |
| 1,671,132 | |
| 1,073,712 | |
| 507,106 | |
| 4,488,114 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 30 | 2 | |
| 12 | 2 | |
| 3 | 35 | |
| 2 | 1 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
financial services |
0 | 0 |
|
insurance products |
0 | 0 |
|
insurance companies |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
car insurance |
36 | 59 |
|
term life insurance singapore |
33 | 25 |
|
life protection insurance |
29 | 24 |
|
best medical insurance in singapore |
29 | 24 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
car insurance |
66 | 59 |
|
critical illness |
57 | 30 |
|
health insurance |
66 | 57 |
|
medical insurance |
65 | 45 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
buy insurance online singapore |
45 | 12 |
|
online life insurance in singapore |
39 | 16 |
|
best personal accident insurance |
36 | 44 |
|
life insurance company in singapore |
33 | 50 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
best cancer insurance singapore |
24 | 1.05% |
|
home conents coverage singapore |
10 | 4.84% |
|
maid insurance |
15 | 3.18% |
|
health care insurance |
29 | 0.38% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 62.9% | |
| 52.9% | |
| 34.4% | |
| 26.9% | |
| 24.5% |
| Website | Referral Sites |
|---|---|
| 144 | |
| 61 | |
| 57 | |
| 50 | |
| 7 |
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