mindef.gov.sg Overview
Alexa Rank
134,294
Daily Pageviews per Visitor
3.0
Daily Time on Site
2:48
Bounce Rate
50.3%
Search Traffic
47.7%
Total Sites Linking In
439
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Singapore |
73.0% |
|
United States |
5.1% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Singapore |
882 |
|
United States |
296,019 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
mindef |
2.35% |
|
ns portal |
2.02% |
|
singapore air force |
1.96% |
|
rsaf |
1.47% |
|
singapore army |
1.42% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 309,783 | |
| 41,690 | |
| 101,622 | |
| 456,757 | |
| 30,490 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 143 | 61 | |
| 74 | 56 | |
| 12 | 789 | |
| 9 | 159 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
junior college |
2 | 1 |
|
secondary schools |
3 | 27 |
|
primary schools |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
sls |
28 | 52 |
|
sls login |
28 | 39 |
|
sg |
27 | 48 |
|
defer |
25 | 50 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
ns leave |
51 | 5 |
|
army reserve |
61 | 37 |
|
army training |
64 | 24 |
|
army officer ranks |
67 | 31 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
ns pay |
32 | 51 |
|
ns website |
25 | 51 |
|
nsf pay |
22 | 58 |
|
ns pay claim |
21 | 8 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
air force museum |
33 | 0.67% |
|
second lieutenant |
27 | 1.02% |
|
singapore military |
18 | 3.7% |
|
ns sg |
12 | 4.99% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 62.8% | |
| 62% | |
| 47.7% | |
| 29.7% | |
| 6.2% |
| Website | Referral Sites |
|---|---|
| 1 k | |
| 439 | |
| 398 | |
| 56 | |
| 24 |
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