matrix.com Overview
Alexa Rank
378,884
Daily Pageviews per Visitor
1.4
Daily Time on Site
1:31
Bounce Rate
75.8%
Search Traffic
45.8%
Total Sites Linking In
545
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
50.5% |
|
Pakistan |
10.4% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
97,065 |
|
Pakistan |
49,957 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
matrix |
5.76% |
|
balayage |
4.87% |
|
biolage |
1.71% |
|
shades of red |
1.54% |
|
silver hair |
1.29% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 229,881 | |
| 47,770 | |
| 202,355 | |
| 81,664 | |
| 609,585 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 1,153 | 40 | |
| 124 | 2 | |
| 123 | 35 | |
| 83 | 3 | |
| 34 | 3 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
charitable causes |
0 | 0 |
|
end of the year |
0 | 0 |
|
non profit |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
hair style |
37 | 38 |
|
micellar water |
36 | 44 |
|
permanent hair colour |
35 | 12 |
|
hair gloss |
33 | 27 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
hair style |
66 | 38 |
|
rose gold hair |
68 | 38 |
|
lowlights |
62 | 29 |
|
purple hair |
63 | 35 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
change hair color online |
54 | 62 |
|
hair color changer online |
49 | 57 |
|
hair color online |
47 | 63 |
|
online hair color |
46 | 57 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
copper hair |
29 | 1.16% |
|
sandy blonde hair |
23 | 3.01% |
|
sulfate free shampoo |
41 | 0.23% |
|
how to curl hair with a straightener |
23 | 1% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 77% | |
| 68% | |
| 66.7% | |
| 45.8% | |
| 37.4% |
| Website | Referral Sites |
|---|---|
| 1.9 k | |
| 871 | |
| 585 | |
| 545 | |
| 392 |
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