maritimenz.govt.nz Overview
Alexa Rank
805,893
Daily Pageviews per Visitor
2
Daily Time on Site
2:01
Bounce Rate
64.4%
Search Traffic
39.7%
Total Sites Linking In
312
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
New Zealand |
52.0% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
New Zealand |
4,333 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
castle point lighthouse |
39.94% |
|
cape reinga light north island new zealand |
9.81% |
|
maritime nz |
3.43% |
|
name ship |
3.13% |
|
solas |
2.06% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 194,646 | |
| 1,232,468 | |
| 1,834,438 | |
| 242,091 | |
| 1,704,923 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 247 | 6 | |
| 105 | 3 | |
| 32 | 6 | |
| 2 | 4 | |
| 1 | 0 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
beacons |
8 | 4 |
|
australians |
0 | 0 |
|
search and rescue |
17 | 2 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
vts |
21 | 41 |
|
maritime safety queensland |
19 | 11 |
|
coastguard nz |
19 | 10 |
|
mmsi number |
18 | 28 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
west indian manatees |
25 | 47 |
|
castelluccio italy |
65 | 50 |
|
point arena light |
19 | 41 |
|
reine norway |
69 | 49 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
watch rating |
16 | 52 |
|
epirb vs plb |
15 | 48 |
|
plb vs epirb |
13 | 53 |
|
bill of sale |
9 | 57 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
cape hatteras light |
35 | 0.37% |
|
skipper |
38 | 0.24% |
|
lighthouse |
54 | 0.01% |
|
ship names |
32 | 0.52% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 50% | |
| 48.9% | |
| 45% | |
| 39.7% | |
| 21.4% |
| Website | Referral Sites |
|---|---|
| 635 | |
| 312 | |
| 174 | |
| 87 | |
| 43 |
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