macworld.com Overview
Alexa Rank
10,699
Daily Pageviews per Visitor
1.2
Daily Time on Site
1:42
Bounce Rate
85.2%
Search Traffic
65.1%
Total Sites Linking In
7,150
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
36.9% |
|
India |
10.9% |
|
China |
10.3% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
4,037 |
|
India |
11,355 |
|
China |
19,214 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
ios 11.4 |
0.31% |
|
what the font |
0.28% |
|
apple event |
0.28% |
|
macos mojave |
0.24% |
|
iphone xs max case |
0.23% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 2,428 | |
| 11,471 | |
| 10,629 | |
| 6,805 | |
| 5,372 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 40,109 | 11 | |
| 24,899 | 232 | |
| 23,973 | 238 | |
| 5,300 | 22 | |
| 3,288 | 24 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
iphone 12 |
283 | 42 |
|
apple watch |
517 | 30 |
|
ipad |
659 | 33 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
app store |
61 | 65 |
|
iphone 9 |
59 | 56 |
|
apple store |
58 | 72 |
|
apple trade in |
57 | 55 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
apple store |
17 | 72 |
|
apple trade in |
57 | 55 |
|
iphone 9 |
77 | 56 |
|
ipad mini 6 |
75 | 44 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
find my iphone |
70 | 18 |
|
apple pay |
65 | 18 |
|
mac app store |
64 | 12 |
|
apple app store |
63 | 10 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
apple airpods 2 release date 2018 |
24 | 2.24% |
|
best iphone charger |
31 | 0.52% |
|
hardware raid |
17 | 4.77% |
|
mac fusion drive |
21 | 3.01% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 83.7% | |
| 74.8% | |
| 65.1% | |
| 47.5% | |
| 44.9% |
| Website | Referral Sites |
|---|---|
| 10.7 k | |
| 9.9 k | |
| 7.2 k | |
| 2.7 k |
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