macmillan.org.uk Overview
Alexa Rank
165,118
Daily Pageviews per Visitor
2.8
Daily Time on Site
2:32
Bounce Rate
65.4%
Search Traffic
54.2%
Total Sites Linking In
7,972
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
62.5% |
|
United States |
14.7% |
|
India |
9.8% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
4,095 |
|
United States |
120,049 |
|
India |
159,999 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
melanoma |
3.11% |
|
lynch syndrome |
2.7% |
|
leiomyosarcoma |
1.68% |
|
picc line |
1.21% |
|
mantle cell lymphoma |
1.09% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 44,688 | |
| 44,594 | |
| 117,793 | |
| 193,023 | |
| 37,156 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 22,211 | 19 | |
| 5,090 | 19 | |
| 1,245 | 29 | |
| 1,104 | 4 | |
| 65 | 6 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
life savings |
0 | 0 |
|
cancer research |
25 | 17 |
|
cancer research uk |
6 | 10 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
nadir |
43 | 48 |
|
metastasis |
41 | 46 |
|
adjuvant chemotherapy |
41 | 27 |
|
radium 223 |
40 | 20 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
car t cell therapy |
63 | 33 |
|
metastasis |
68 | 46 |
|
cancer vaccine |
74 | 36 |
|
leukemia |
75 | 53 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
different types of cancer |
39 | 68 |
|
how to deal with cancer |
36 | 63 |
|
different stages of cancer |
34 | 63 |
|
most common type of cervical cancer |
34 | 50 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
gardner syndrome |
33 | 0.38% |
|
ibandronic acid |
17 | 4.14% |
|
lapatinib |
28 | 1.43% |
|
the dash |
30 | 0.92% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 84.8% | |
| 84.3% | |
| 79.8% | |
| 66.5% | |
| 54.2% |
| Website | Referral Sites |
|---|---|
| 10.1 k | |
| 8 k | |
| 3.8 k | |
| 2 k | |
| 674 |
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