macleans.ca Overview
Alexa Rank
59,733
Daily Pageviews per Visitor
1.4
Daily Time on Site
2:02
Bounce Rate
77.7%
Search Traffic
55.6%
Total Sites Linking In
7,517
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Canada |
52.2% |
|
United States |
18.0% |
|
Australia |
1.4% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Canada |
2,185 |
|
United States |
57,227 |
|
Australia |
45,979 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
where was poutine invented? |
6.57% |
|
lindsay shepherd |
2.09% |
|
netflix canada |
1.38% |
|
ontario election |
0.85% |
|
canada ottawa tornado |
0.75% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 9,055 | |
| 7,192 | |
| 21,529 | |
| 55,777 | |
| 241,332 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 386,473 | 68 | |
| 341,473 | 45 | |
| 251,890 | 72 | |
| 70,638 | 154 | |
| 14,460 | 126 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
justin trudeau |
1,807 | 229 |
|
canadians |
2,109 | 209 |
|
ottawa |
1,172 | 194 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
pornhub |
53 | 84 |
|
john gibbons jays |
53 | 47 |
|
vancouver news |
53 | 37 |
|
lotto max |
52 | 53 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
dellen millard |
71 | 35 |
|
canada day 2018 |
72 | 41 |
|
jacob hoggard |
71 | 32 |
|
toronto weather |
63 | 59 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
toronto housing market |
58 | 67 |
|
vancouver gas prices |
53 | 59 |
|
housing market toronto |
53 | 65 |
|
gas prices |
49 | 69 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
td mortgage rates |
32 | 0.56% |
|
brian clark |
27 | 0.74% |
|
trump tariffs |
57 | 0.01% |
|
fashion industry in canada |
18 | 2.36% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 55.6% | |
| 43.1% | |
| 37.8% | |
| 35.6% | |
| 33.5% |
| Website | Referral Sites |
|---|---|
| 24.6 k | |
| 21.1 k | |
| 21 k | |
| 16.4 k | |
| 7.5 k |
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