lastminute.ch Overview
Alexa Rank
1,132,784
Daily Pageviews per Visitor
2
Daily Time on Site
3:11
Bounce Rate
52.6%
Search Traffic
53.1%
Total Sites Linking In
83
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Switzerland |
90.6% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Switzerland |
4,364 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
last minute |
15.39% |
|
lastminute |
12.91% |
|
tui |
4.58% |
|
all inclusive |
2.89% |
|
helvetic tours |
2.69% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 1,859,805 | |
| 2,311,678 | |
| 3,860,476 | |
| 588,293 | |
| 758,326 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
pauschalreise ägypten |
25 | 6 |
|
malediven |
23 | 30 |
|
grecian bay hotel |
21 | 16 |
|
malta reisen |
20 | 5 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
mauritius |
52 | 57 |
|
malediven |
55 | 30 |
|
korfu |
53 | 36 |
|
sharm el sheikh |
23 | 40 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
ikaros beach luxury resort & spa |
13 | 60 |
|
anemos luxury grand resort |
7 | 62 |
|
last minutes hotel deals |
7 | 63 |
|
selectum luxury resort |
6 | 67 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
kuoni |
30 | 1.16% |
|
voyage |
44 | 0.1% |
|
lastminute |
44 | 0.09% |
|
last minute ferienwohnung |
9 | 4.89% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 55% | |
| 53.1% | |
| 41.2% | |
| 33% | |
| Website | Referral Sites |
|---|---|
| 83 | |
| 72 | |
| 31 | |
| 28 | |
| 14 |
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