kingston.gov.uk Overview
Alexa Rank
277,596
Daily Pageviews per Visitor
3
Daily Time on Site
3:03
Bounce Rate
33.3%
Search Traffic
44.4%
Total Sites Linking In
631
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
96.6% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
9,481 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
kingston upon thames |
19.33% |
|
kingston council meetings |
11.12% |
|
kingston |
9.7% |
|
kingston tip book appointment |
3.41% |
|
kingston fly tipping |
1.6% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 376,042 | |
| 417,374 | |
| 224,577 | |
| 863,149 | |
| 8,107 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 3,204 | 7 | |
| 2,393 | 19 | |
| 1,027 | 19 | |
| 472 | 19 | |
| 113 | 7 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
public transport |
35 | 44 |
|
air quality |
57 | 35 |
|
self isolate |
45 | 46 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
cpz |
23 | 38 |
|
certificate of no impediment |
19 | 15 |
|
half term 2021 |
18 | 21 |
|
parking restrictions by street |
17 | 9 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
london borough |
54 | 19 |
|
school holidays 2021 |
60 | 31 |
|
half term 2021 |
54 | 21 |
|
october half term 2021 |
54 | 23 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
pay pcn |
22 | 51 |
|
kingston library catalogue |
20 | 5 |
|
pay council tax |
15 | 54 |
|
free lateral flow test |
15 | 51 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
deprived meaning |
32 | 0.28% |
|
dols |
25 | 2.73% |
|
kingston england |
16 | 4.13% |
|
royal borough |
10 | 4.08% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 50% | |
| 44.4% | |
| 34.6% | |
| 24.7% | |
| 20% |
| Website | Referral Sites |
|---|---|
| 838 | |
| 631 | |
| 557 | |
| 235 | |
| 232 |
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