imperial.nhs.uk Overview
Alexa Rank
466,454
Daily Pageviews per Visitor
1.6
Daily Time on Site
1:23
Bounce Rate
68.7%
Search Traffic
59%
Total Sites Linking In
611
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
73.0% |
|
United States |
7.3% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
9,897 |
|
United States |
384,744 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
charing cross hospital |
14.12% |
|
hammersmith hospital |
4.86% |
|
st marys hospital london |
3.28% |
|
st mary's hospital london |
3.03% |
|
imperial college healthcare nhs trust |
2.68% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 4,625,420 | |
| 564,427 | |
| 138,399 | |
| 352,112 | |
| 374,314 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 1,448 | 32 | |
| 444 | 46 | |
| 431 | 19 | |
| 229 | 25 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
critical care |
22 | 18 |
|
east london |
0 | 0 |
|
nhs trusts |
224 | 19 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
a and e |
24 | 40 |
|
royal london |
23 | 30 |
|
nhs appointment |
21 | 11 |
|
www.nhs.uk/referrals |
20 | 15 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
hospitals near me |
64 | 47 |
|
urgent care |
59 | 57 |
|
st mary's |
52 | 39 |
|
st mary |
54 | 34 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
where can i get the pfizer vaccine in london |
17 | 47 |
|
royal free hospital |
13 | 22 |
|
free hiv test |
12 | 48 |
|
royal free patient portal |
12 | 7 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
saint mary's hospital |
26 | 2.13% |
|
justin stebbing |
9 | 4.9% |
|
imperial college london |
45 | 0.04% |
|
iqbal malik |
10 | 2.86% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 67.4% | |
| 63.8% | |
| 63.2% | |
| 59% | |
| Website | Referral Sites |
|---|---|
| 611 | |
| 521 | |
| 434 | |
| 433 | |
| 47 |
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