ice.org.uk Overview
Alexa Rank
191,472
Daily Pageviews per Visitor
2.9
Daily Time on Site
3:59
Bounce Rate
58.4%
Search Traffic
48.5%
Total Sites Linking In
1,385
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
23.5% |
|
United States |
11.5% |
|
Singapore |
2.4% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
22,520 |
|
United States |
163,589 |
|
Singapore |
42,742 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
ice |
11.1% |
|
ice london |
8.27% |
|
civil engineering |
7.5% |
|
stockton and darlington railway |
4.41% |
|
clifton suspension bridge bristol |
3.04% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 566,869 | |
| 309,987 | |
| 98,508 | |
| 96,117 | |
| 377,177 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 3,262 | 18 | |
| 2,762 | 8 | |
| 351 | 22 | |
| 49 | 14 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
civil engineers |
1,445 | 24 |
|
engineers |
400 | 26 |
|
mechanical engineers |
36 | 15 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
sustainable engineering |
22 | 20 |
|
engineering news |
21 | 26 |
|
uk spec |
20 | 10 |
|
professional engineers |
18 | 13 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
engineering |
61 | 53 |
|
structural engineer |
67 | 40 |
|
mechanical engineering |
71 | 49 |
|
electrical engineering |
74 | 46 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
professional review |
25 | 49 |
|
ice online |
19 | 51 |
|
ice professional review report example |
17 | 17 |
|
professional reviews |
16 | 66 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
the thames barrier |
9 | 4.89% |
|
m62 |
33 | 0.28% |
|
ground engineering |
17 | 4.88% |
|
ostankino tower |
23 | 1.89% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 70.8% | |
| 61.5% | |
| 48.5% | |
| 29.6% | |
| 13% |
| Website | Referral Sites |
|---|---|
| 1.8 k | |
| 1.4 k | |
| 821 | |
| 657 | |
| 437 |
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