hotpoints.co.nz Overview

Alexa Rank

1,349,075

Daily Pageviews per Visitor

3.9

Daily Time on Site

4:11

Bounce Rate

12.2%

Search Traffic

8%

Total Sites Linking In

8

Traffic Statistics

Audience Geography

New Zealand
Others
Visitors by Country Site Traffic

New Zealand

 65.0%
Rankings by Country Alexa Rank #

New Zealand

 8,181

Keyword Analysis

Top Keywords

westpac nz
westpac
hotpoints
westpac hotpoints
what can
Top Keywords Search Traffic

westpac nz

 31.97%

westpac

 16.87%

hotpoints

 9.85%

westpac hotpoints

 9.72%

what can

 2.09%

Audience Report

Audience Overlap

Similar sites that share the same visitors and search keywords with this site.

Similar Sites Alexa Rank
1,807,770
2,262,736
7,627,164
12,211,406
-

Social Engagement

Websites Total Articles Engagement
14 1
1 1
1 0
Topic Total Articles Engagement

dining options

 0 0

open for business

 0 0

permanently closed

 0 0

Keyword Opportunities

Keyword Gaps

Keyword Competitors
Traffic		 Search
Popularity

torpedo 7

 20 29

red balloon

 17 38

online vouchers nz

 17 8

entertainment card

 16 21

These keywords are driving traffic to competitors, but not to this site.

Easy-to-Rank Keywords

Keyword Relevance to
this site		 Search
Popularity

westpac online

 21 39

westpac log in

 8 17

west pac

 68 20

contact westpac

 9 13

These are popular keywords within this site's competitive power.

Buyer Keywords

Keyword Competitors
Traffic		 Organic
Competition

online vouchers nz

 17 45

online vouchers

 16 50

playstation store

 9 11

psn store

 9 11

These keywords show a high purchase intent.

Optimization Opportunities

Keyword Search
Popularity		 Organic Share
of Voice

what can

 20 1.2%

westpac.co.nz

 23 4.01%

westpac login

 52 0.01%

glassons nz

 21 0.58%

These are very popular keywords that are already driving some traffic to this site.

Competitive Analysis

Websites Search Traffic
43.3%
9.7%
8%
Website Referral Sites
94
22
10
8
2

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