homebase.co.uk Overview
Alexa Rank
40,406
Daily Pageviews per Visitor
2.6
Daily Time on Site
2:35
Bounce Rate
40.0%
Search Traffic
41.3%
Total Sites Linking In
1,328
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
79.5% |
|
United States |
9.9% |
|
Ireland |
2.6% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
624 |
|
United States |
36,164 |
|
Ireland |
1,893 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
homebase |
19.47% |
|
outdoor patio slabs |
1.65% |
|
paving stones |
1.42% |
|
outdoor paving stones |
1.3% |
|
home base |
0.92% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 16,221 | |
| 19,312 | |
| 25,834 | |
| 52,060 | |
| 27,237 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 1,379 | 7 | |
| 1,238 | 7 | |
| 963 | 2 | |
| 522 | 6 | |
| 342 | 27 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
product packaging |
0 | 0 |
|
paypal account |
0 | 0 |
|
delivery address |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
self adhesive wallpaper |
38 | 34 |
|
toilet roll holder |
38 | 28 |
|
bathroom lights |
34 | 33 |
|
kitchen lights |
34 | 32 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
brick wall wallpaper |
56 | 16 |
|
garden screens |
64 | 20 |
|
garden arch |
72 | 28 |
|
self levelling compound |
50 | 12 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
diy store |
37 | 48 |
|
hardware store uk |
36 | 47 |
|
hardware store near me |
35 | 31 |
|
cheap mirrors |
33 | 67 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
wallpaper |
63 | 0.01% |
|
white wire shelving |
19 | 2.82% |
|
garden & outdoor |
11 | 4.12% |
|
patio heater |
36 | 0.2% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 51% | |
| 49.7% | |
| 45% | |
| 41.3% | |
| 38.1% |
| Website | Referral Sites |
|---|---|
| 2.1 k | |
| 1.3 k | |
| 1.3 k | |
| 855 | |
| 840 |
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