hmhco.com Overview
Alexa Rank
33,044
Daily Pageviews per Visitor
3.0
Daily Time on Site
3:52
Bounce Rate
39.2%
Search Traffic
24.6%
Total Sites Linking In
2,724
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
85.1% |
|
Canada |
1.5% |
|
India |
1.5% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
3,848 |
|
Canada |
21,816 |
|
India |
165,902 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
houghton mifflin harcourt |
3.29% |
|
houghton mifflin |
2.97% |
|
journeys |
2.9% |
|
think central |
2.87% |
|
saxon math |
2.7% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 31,844 | |
| 45,570 | |
| 430,751 | |
| 136,044 | |
| 141,460 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 2,612 | 19 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
email addresses |
62 | 73 |
|
school year |
190 | 26 |
|
educators |
229 | 25 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
math book |
26 | 22 |
|
online textbook |
25 | 26 |
|
online science textbook |
24 | 7 |
|
math book online |
23 | 4 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
parent portal |
56 | 56 |
|
school |
14 | 55 |
|
venn diagram |
71 | 52 |
|
k6 think central |
47 | 26 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
go math online |
34 | 24 |
|
go math online resources |
29 | 22 |
|
houghton mifflin harcourt books online |
28 | 11 |
|
go math website |
28 | 17 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
math curriculum |
28 | 1.26% |
|
quadrant graph |
23 | 2% |
|
heinemann publishing |
21 | 2.72% |
|
the giver book |
33 | 0.38% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 24.6% | |
| 14.4% | |
| 10.4% | |
| 3.6% | |
| 0% |
| Website | Referral Sites |
|---|---|
| 2.7 k | |
| 2.4 k | |
| 1.5 k | |
| 1.4 k | |
| 13 |
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