heineken.co.uk Overview
Alexa Rank
796,687
Daily Pageviews per Visitor
1.7
Daily Time on Site
1:39
Bounce Rate
37.9%
Search Traffic
15.8%
Total Sites Linking In
226
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
94.7% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
18,161 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
heineken |
28.98% |
|
heineken uk |
8.07% |
|
heineken customer care number |
7.75% |
|
heineken beer |
4.45% |
|
heineken careers |
3.34% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 3,962,074 | |
| - | |
| 122,008 | |
| 953,019 | |
| 3,818,475 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
heniken |
37 | 17 |
|
heineken beer |
32 | 32 |
|
heineken products |
28 | 11 |
|
heneiken |
27 | 14 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
heniken |
56 | 17 |
|
heineken international |
11 | 25 |
|
heineken beer |
57 | 32 |
|
beer heineken |
57 | 13 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
the heineken company |
36 | 24 |
|
heineken store |
33 | 48 |
|
heineken company |
26 | 48 |
|
heineken store usa |
17 | 49 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
heineken covid |
9 | 4.08% |
|
heineken logo |
30 | 0.33% |
|
heineken news |
9 | 2.96% |
|
heineken internship |
11 | 3.05% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 81% | |
| 34% | |
| 15.8% | |
| Website | Referral Sites |
|---|---|
| 713 | |
| 295 | |
| 226 | |
| 115 | |
| 29 |
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