hats.com Overview
Alexa Rank
238,532
Daily Pageviews per Visitor
2.0
Daily Time on Site
1:43
Bounce Rate
58.6%
Search Traffic
43.4%
Total Sites Linking In
179
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
47.2% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
89,495 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
hats |
29.03% |
|
hat |
6.49% |
|
mens hats |
6.02% |
|
hats for men |
2.95% |
|
men's hats |
1.5% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 313,825 | |
| 193,608 | |
| 699,132 | |
| 163,671 | |
| 681,420 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 396 | 2 | |
| 125 | 6 | |
| 85 | 16 | |
| 10 | 2 | |
| 9 | 1 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
berets |
17 | 13 |
|
hat |
81 | 4 |
|
wool |
31 | 1 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
straw fedora |
42 | 25 |
|
wide brim fedora |
38 | 23 |
|
top hats |
37 | 27 |
|
italian hat |
37 | 20 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
straw hat |
55 | 40 |
|
newsboy hat |
50 | 31 |
|
felt hat |
58 | 26 |
|
top hat |
64 | 49 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
hat store |
50 | 53 |
|
fedora hats for men |
50 | 58 |
|
hats for men |
49 | 58 |
|
hats for sale |
41 | 59 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
trilby hat |
32 | 0.58% |
|
women hats |
18 | 2.3% |
|
ivy cap |
23 | 1.53% |
|
mens caps |
23 | 0.93% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 90% | |
| 59.5% | |
| 46.3% | |
| 43.4% | |
| 33.6% |
| Website | Referral Sites |
|---|---|
| 398 | |
| 209 | |
| 179 | |
| 98 | |
| 53 |
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