governo.it Overview
Alexa Rank
60,345
Daily Pageviews per Visitor
1.3
Daily Time on Site
2:05
Bounce Rate
69.5%
Search Traffic
41.4%
Total Sites Linking In
8,031
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Italy |
86.3% |
|
United States |
2.1% |
|
Switzerland |
1.0% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Italy |
843 |
|
United States |
261,838 |
|
Switzerland |
17,543 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
green pass |
8.45% |
|
governo |
5.43% |
|
draghi |
3.18% |
|
educare in comune |
2.06% |
|
viaggiare sicuri |
1.85% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 18,267 | |
| 9,468 | |
| 59,023 | |
| 11,591 | |
| 95,034 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 269 | 529 | |
| 52 | 95 | |
| 2 | 2 | |
| 1 | 0 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
home page |
0 | 0 |
|
multimedia content |
0 | 0 |
|
social networks |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
atti camera 1361 |
31 | 5 |
|
111 |
30 | 49 |
|
119 |
30 | 40 |
|
concorso segretario parlamentare |
30 | 9 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
obbligo vaccinale |
62 | 21 |
|
obbligo green pass |
61 | 18 |
|
ddl zan |
64 | 31 |
|
green pass obbligatorio |
62 | 25 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
italy government website |
20 | 60 |
|
italian government website |
20 | 60 |
|
spending review |
18 | 58 |
|
how to get green pass italy |
11 | 58 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
ministero dello sviluppo economico |
15 | 3.17% |
|
carabinieri |
35 | 0.36% |
|
green pass lavoro |
18 | 1.18% |
|
luciana lamorgese |
12 | 4.61% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 53.4% | |
| 50.3% | |
| 48.2% | |
| 41.8% | |
| 41.4% |
| Website | Referral Sites |
|---|---|
| 11 k | |
| 10.6 k | |
| 8 k | |
| 5.7 k | |
| 3.7 k |
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