giftcards.com.au Overview

Alexa Rank

258,556

Daily Pageviews per Visitor

2.9

Daily Time on Site

3:10

Bounce Rate

28.6%

Search Traffic

27.2%

Total Sites Linking In

38

Traffic Statistics

Audience Geography

Australia
Others
Visitors by Country Site Traffic

Australia

 81.9%
Rankings by Country Alexa Rank #

Australia

 4,853

Keyword Analysis

Top Keywords

coles gift card
coles gift card balance
coles myer gift card
check coles gift card balance
gift cards
Top Keywords Search Traffic

coles gift card

 15%

coles gift card balance

 8.48%

coles myer gift card

 2.87%

check coles gift card balance

 2.78%

gift cards

 2.65%

Audience Report

Audience Overlap

Similar sites that share the same visitors and search keywords with this site.

Similar Sites Alexa Rank
91,887
902,410
245,247
1,304,069
2,423,176

Keyword Opportunities

Keyword Gaps

Keyword Competitors
Traffic		 Search
Popularity

online vouchers

 22 15

vouchers online

 22 9

online gift cards for men

 21 9

bunnings gift card

 20 18

These keywords are driving traffic to competitors, but not to this site.

Easy-to-Rank Keywords

Keyword Relevance to
this site		 Search
Popularity

bunnings gift card

 53 18

uber gift card

 61 44

visa gift card

 63 53

virtual gift cards

 69 25

These are popular keywords within this site's competitive power.

Buyer Keywords

Keyword Competitors
Traffic		 Organic
Competition

gift cards online

 43 67

gift card online

 41 54

online gift cards

 39 18

buy gift cards

 37 62

These keywords show a high purchase intent.

Optimization Opportunities

Keyword Search
Popularity		 Organic Share
of Voice

giftcard

 40 0.21%

target gift card

 48 0.05%

target gift card balance check

 29 0.58%

kmart online

 36 0.24%

These are very popular keywords that are already driving some traffic to this site.

Competitive Analysis

Websites Search Traffic
39.1%
27.2%
25%
21.6%
Website Referral Sites
71
39
38
22
4

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