fossilgroup.com Overview
Alexa Rank
184,534
Daily Pageviews per Visitor
2.1
Daily Time on Site
1:50
Bounce Rate
54.7%
Search Traffic
36%
Total Sites Linking In
248
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
37.6% |
|
India |
27.4% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
81,678 |
|
India |
82,544 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
fossil |
42.59% |
|
fossil group |
7.91% |
|
fossil careers |
2.02% |
|
fossil headquarters |
1.02% |
|
fossil logo |
0.92% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 17,040 | |
| 152,085 | |
| 1,070,566 | |
| 101,599 | |
| 11,569,364 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 549 | 28 | |
| 227 | 18 | |
| 9 | 3 | |
| 1 | 1 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
fossil |
2 | 3 |
|
smart watch |
2 | 3 |
|
leather |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
leather watch |
30 | 20 |
|
fossil care |
28 | 10 |
|
smart watches for men |
25 | 36 |
|
fossil watch straps |
25 | 22 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
smartwatch fossil |
73 | 23 |
|
fossil outlet |
54 | 35 |
|
skagen |
31 | 48 |
|
watches |
63 | 51 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
fossil website |
33 | 59 |
|
fossil store |
29 | 12 |
|
fossil store near me |
29 | 9 |
|
fossil watch glass replacement cost india |
28 | 49 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
fossil watch wiki |
13 | 3.91% |
|
mon amie |
31 | 0.63% |
|
fossil gen 5e |
18 | 1.05% |
|
order status |
32 | 0.25% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 53.9% | |
| 43.8% | |
| 36% | |
| Website | Referral Sites |
|---|---|
| 2.2 k | |
| 523 | |
| 248 | |
| 32 | |
| -- |
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