fishpond.co.nz Overview
Alexa Rank
159,300
Daily Pageviews per Visitor
2.7
Daily Time on Site
1:45
Bounce Rate
59.4%
Search Traffic
48.4%
Total Sites Linking In
605
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
New Zealand |
76.3% |
|
United States |
9.0% |
|
Australia |
3.8% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
New Zealand |
324 |
|
United States |
217,434 |
|
Australia |
49,891 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
fishpond |
6.44% |
|
fishpond nz |
3.4% |
|
buy men sauna jacket online |
2.46% |
|
aura pure lumina magic sii 75g |
1.81% |
|
buy men sauna jacket online in auckland |
0.97% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 162,673 | |
| 33,539 | |
| 352,627 | |
| 35,905 | |
| 71,459 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 1,146 | 12 | |
| 621 | 3 | |
| 92 | 7 | |
| 1 | 4 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
auckland |
15 | 22 |
|
online shoppers |
0 | 0 |
|
payment plan |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
kitchen scale |
30 | 37 |
|
bathroom scales |
30 | 30 |
|
food scale |
29 | 38 |
|
tea strainer |
28 | 32 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
buy books online |
61 | 34 |
|
fishpond.com |
55 | 14 |
|
titanic toys |
13 | 17 |
|
dawhud direct |
64 | 13 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
online shopping new zealand |
37 | 60 |
|
blenders online |
25 | 58 |
|
new zealand online shopping |
24 | 52 |
|
online shopping in new zealand |
24 | 54 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
hover ball |
24 | 0.97% |
|
drill toy |
11 | 2.65% |
|
round yoga mat |
15 | 2.93% |
|
mind boss |
9 | 4.16% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 66.4% | |
| 48.4% | |
| 34.3% | |
| 33.1% | |
| 19.5% |
| Website | Referral Sites |
|---|---|
| 638 | |
| 605 | |
| 150 | |
| 117 | |
| 41 |
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